Joseph Perera’s Blog

Thanks for dropping by again!

I found and interesting article that describes the new flight network that has been designed for the GTA. You are probably wondering where the flight network leads to. The country of Brazil is where the new network is connected to. The network begins at the Conhongas Airport in Brazil and leads into various cities in Brazil.

Looking at this from the GTA aerospace cluster’s perspective, these are the changes that are taking place:

“Effective immediately, GTA will begin offering twelve new flight options. The company is increasing the number of daily flights to Cuiba and Goiania, located in Western Brazil, through Congonhas and is also launching weekly flights to llheus in Bahia State.”

As you can see, there is an increased amount of travel towards the chosen cities in Brazil, with this implementation, the GTA aerospace now has access to popular tourist areas in Brazil and other attractions where they can provide a more frequent service for, The main reason for implementing this strategy is to provide the customers with more convenience and travel options, which in turn will increase the number of bookings and revenue generated by both sides.

To ensure that these flights continue to operate in a frequent and efficient manner, the GTA aerospace has changed most of its departure and arrival ties to better suit customers needs, Sure this adds some changes to the customer’s side, but these changes are reflected on the website well in advance so that the customer is not informed, for example an hour before the flight is scheduled to depart.

The company that is responsible for bringing this partnership to life is GOL Linhas Aereas Inteligentes S.A. What is this? It is the parent company of Brazilian airlines. In other words, the company that owns the airlines in Brazil. In collaboration, these two clusters offer their customers with a sleek new fleet of airlines that focus on different aspects of travel. Comfort, style and safety are just a few of its main focuses.

One of the major benefits is that these airlines require low maintenance and fuel, as well as, low training costs for employees.

Implementing such as partnership with a popular destination, in my opinion, is a very beneficial strategy for the GTA. Especially, the tactics chosen, such as the low cost airlines, is a very strategic maneuvre used to reel in customers and profits.

Thanks for visiting again and check back for more updates!

Link: http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=109&STORY=/www/story/03-24-2008/0004779234&EDATE=